ABOUT THE GUEST
This episode features an interview with Mary Lunghi, Senior Vice President of Consumer Insights and Analytics at Ikea. As the “Voice of the Consumer,” Mary has spent over 25 years distilling data into compelling narratives that drive results, and has been instrumental in Ikea’s recent expansion into urban centers.
On this episode, Mary discusses how she uses quantitative insights to influence decision making, the importance of adopting an omni-channel mindset, and what they at Ikea call “the red thread.”
This podcast is presented by Dell Technologies and Intel. Together they help you realize digital transformation across retail by driving IT innovation to better engage with today’s connected consumer. Learn more at DellTechnologies.com/retail and Intel.com/retail.